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Mr Brad welcome to the third installment of my blog. Please enjoy the following images...

Monday, October 22, 2007

Table- Synergy

The table is based upon the idea of synergy
which can be defined as:
The simultaneous joint action of separate parties which, together, have greater total effect than the sum of their individual effects.

From Greek “to work together”. The attainment

This idea is derived from the belief that if we can work together we can acheive far more than what we could if we work alone. The structure houses the world's richest man and woman, each of whom is a philanthropist and can acheive countless things alone. But if they work together the possibilities are limitless...

Inspiration for the tables appearance has come from a number of sources:


from the lowely cafeteria table which works to bring people together and stimulate conversation through its round design, where no person is in a position of more importance than the other (idea shown in King Arthurs round table) This is a necesary importance in the design of a table for two very powerful individuals, neither of whom would like to be seen to be in a lesser position than the other.


The word synergy suggests that two objects are joined like this table, as two forms become one.



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